Archive for March, 2009

Texts From Patti: Patti-O

Friday, March 27th, 2009

Mom: I love my patio set. Its a cream color though. I might have to paint it white to match that girl house on the pole. What do you think?

Me: I would have to see it, but it seems like cream patio furniture would appear stale

Mom: I will have no stale furniture, paint it is!

Mom: Tony, went to Farm & Fleet, they had spray paint on sale for 66 cents a can. I bought 4 cans and now my patio furniture is white and gorgeous!!!

Conclusion: Having a gay son is win-win.

Naked People

Friday, March 27th, 2009

Usually when you think, “I wonder what they’d look like naked?” you’re referencing a hot hoe. But c’mon, curiosity kills. Check out peeps nakey from all walks of life:


The Trow Drops Here

via Josh Spear

SNAPZ: Blackberry Vs. Apple

Friday, March 27th, 2009

Nerd Club: March

Friday, March 27th, 2009

Katz & I give attending Social Media Club Chicago a good go every month. Colzie affectionate refers to the meetings as Nerd Club. I’ll appease him and run with it. Last night, the focus was on Social Media (SM) for Business to Business activities. Points (kinda) worth repeating:

-Despite if your customer currently uses SM now - they will eventually. Not being engaged in the social space will become equivalent to not having a website.
-Customers may not expect you to be involved in the spaces, but may question why you’re not there.

-SM can’t be an island must fit in with other marketing efforts.

-You wouldn’t say “this print campaign will generate x in ROI,” so why must you for SM? ROI depends on your objectives

-Some sites for analytics:
Social Mention
SM2
TweetBeep

Ever wanted to drive a bus?

Friday, March 27th, 2009

…But don’t have the guts to steal a bus of your own?

Boston is training their bus drivers with their new Bus Simulator, essentially a more boring version of Out Run, where you train in the weather, fight traffic, and more.

I’m all for training bus drivers, fighter pilots and more with simulation; i think it’s safer, cooler, and gives them the confidence to take to the real streets when they’re ready without risking running people over. I mean, you’re not driving a VW Rabbit here. I wonder when they’ll make kids take driver’s ed on simulators rather than driving in the left lane at 15 mph wreaking havoc in the streets.

Emails from Brenda: A Preview

Thursday, March 26th, 2009

Tony, with his Texts from Patti series, has inspired me to create my own - Emails from Brenda.

Emails from Brenda will share the latest and greatest things my mom decides to email me about. Most often those include American Idol commentary, what she bought at Target and how much of a bargain her latest purchase was.

I’ll leave you with this to get you excited:

“The post office now has rates that not only take in to account the weight,  but also the dimensions of the envelope. For instance I found out that padded envelopes have to go as packages because of their thickness. Weird.”

Please Meet My New BFF

Thursday, March 26th, 2009

Don’t try to take him, I already called dibs.

Via BWE.TV

Texts From Patti: Spring Has Sprung

Thursday, March 26th, 2009

Mom: Me and Nan are sitting out in the sun, I have short and tshirt on, in the back yard it is gorgeous! A beautiful day to be alive.

Mom: TONY, I AM IN PARADISE, I AM LAYING OUT IN THE SUN IN MY UNDERWARE, GLASS OF WINE, MUSIC. LIFE IS SOOOOO GOOD!

Conclusion: Patti had more than one glass of wine in between sending these texts.

“Twitter Spam”

Thursday, March 26th, 2009

Sometimes after I post on twitter, I’ll get 3-4 new followers who seemingly have:

  • zero or only 1 tweet
  • TONS of “following” and very few “followers”
  • Generic profile info, or a picture of a hot girl

I’m not a stranger to spam, scams, or shams, but this is either the dumbest idea spammers have ever had, or the smartest.
On one hand, it could be that spammers are not really grasping the concept of twitter. Spammers can follow me all they want; doesn’t mean I’m going to read their posts or follow them. You have to follow someone to get their “advertised tweets;” their followers-to-following ratio is far too low to impact anyone.

On the other hand, it could be onto some marketing genius. Maybe they’re spambots who aggregate the content of all the tweets they follow, profiling not only spam content for what are hot keywords, but also trolling for useful user data that someone may inadvertently post. It’s hard to tell if that’s happening; and even if it is, it’s nothing that couldn’t be done through brute force and data mining, but it’s enough to make me block the spammers when they add me.

Anyone know anything about these bot twitter users?

Meetings

Thursday, March 26th, 2009

Meetings usually aren’t fun nor are they always productive. If they are neither, then you probably shouldn’t be having them. Seth Godin gives 9 ways to improve meetings at work. My favs:

-Create a public space (either a big piece of poster board or a simple online page) that allows attendees to rate meetings and their organizers on a scale of 1 to 5 in terms of usefulness. Just a simple box where everyone can write a number. Watch what happens.

-Remove all the chairs from the conference room.